Forward Deployed Engineering Manager
full-time
junior
Posted 4 months ago
About this role
Cresta unlocks the true potential of the customer experience, turning every conversation into a competitive advantage. Cresta’s unified AI platform combines conversational AI agents, real-time human agent augmentation, and comprehensive conversation intelligence to drive revenue and efficiency gains across every channel. The world’s leading companies, including United Airlines, Cox Communications, and Marriott, use Cresta to power world-class customer experiences every day.
Born from the Stanford AI Lab, Cresta has raised more than $270 million from the world’s leading investors, including a16z, Greylock, and Sequoia. Cresta’s leadership includes some of the leading minds in AI today. Our CEO, Ping Wu , founded and led Google's Contact Center AI and Vertex AI platforms before joining Cresta to build the future of AI-driven customer experiences.
Over the next few years, AI is going to redefine how people all over the world interact with businesses every day. Come build that future at Cresta.
About the role:
At Cresta, shipping AI is only half the story. Deploying it successfully is where the real impact happens.
As Forward Deployed Engineering Manager , you'll lead the team that turns cutting-edge AI into real-world customer success. You'll build, mentor, and scale a world-class team of Forward Deployed Engineers (FDEs) who work directly with customers to deliver AI agents that solve practical business problems and drive measurable outcomes.
This is a high-impact leadership role for someone who loves building teams, refining processes, and driving product excellence through deep customer engagement. You'll be at the intersection of engineering, product, and go-to-market — ensuring that Cresta delivers exceptional value at scale.
Travel Expectations: 10-25% travel for customer visits, team offsites, and company events
This role is perfect for someone who:
Has been in the trenches as an FDE or similar customer-facing engineering role and wants to scale that impact through leadership
Thrives on building high-performing teams and developing talent
Loves turning customer insights into product improvements
Gets energized by complex deployments, ambiguous problems, and fast-paced environments
Believes that engineering excellence and customer obsession go hand-in-hand
Why You'll Love This Role:
High impact, high visibility : You'll own one of the most strategic functions at Cresta — the team that turns AI into customer success
Build something new : FDE at Cresta is still being defined. You'll shape the function, the culture, and the playbook
Work with cutting-edge AI : You'll be hands-on with state-of-the-art AI agents, LLMs, and enterprise deployments at scale
Develop world-class talent : You'll recruit and mentor some of the best engineers in the industry
Influence product strategy : Your insights will directly shape what Cresta builds and how we win in enterprise
Collaborate with the best : You'll work alongside world-class teams across product, engineering, and go-to-market
Move fast, see impact : This isn't a slow-moving enterprise role. You'll ship fast, iterate, and see your work drive measurable customer outcomes
What You'll Do :
Build and Scale the FDE Team
Recruit top talent : Own hiring strategy and execution for FDEs, building a diverse team of engineers who blend technical excellence with customer empathy
Develop your team : Mentor FDEs through hands-on coaching, career development, and technical guidance
Define the role : Evolve the FDE career ladder, competencies, and growth paths as the function matures
Foster culture : Build a team culture grounded in ownership, customer-first mentality, and continuous learning
Refine Processes and Drive Operational Excellence
Optimize the customer lifecycle : Design and refine how FDEs engage across sales, implementation, and long-tail support
Scale what works : Identify patterns in successful deployments and turn them into repeatable processes
Balance speed and quality : Establish frameworks for scoping, prioritization, and delivery that enable FDEs to move fast without sacrificing quality
Measure what matters : Define team metrics and KPIs tied to customer outcomes, deployment velocity, and product adoption
Drive Product Improvements
Be the voice of the customer : Synthesize customer feedback, pain points, and feature requests to inform product roadmap priorities
Close the feedback loop : Partner closely with Product and Engineering teams to advocate for improvements that unlock enterprise value
Build vs. buy vs. hack : Guide FDEs in making smart trade-offs between quick fixes, generalizable features, and platform investments
Champion generalization : Push the team to build scalable solutions, not one-off customizations, while still delivering customer value quickly
Lead Cross-Functional Collaboration
Partner with Product : Work with PMs to translate customer insights into product
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